I was commissioned to create the visual identity for a major Porsche event, with the logo acting as the central element across event communication and branding.

The challenge was to create a design that felt distinctive while staying true to Porsche's strong visual identity. I developed a simple, dynamic logo using a tall typeface to evoke speed, movement and precision, creating a subtle contrast to Porsche's iconic typography without competing with it.

The result was a clean and confident identity that reflected the energy of the event while remaining recognisably Porsche.